The Swedish brand was developed in 2013 by two sisters who wanted to design products for the “little ones” (0-3 year olds). During 2019 they started a company representing only this brand. The products are designed in Sweden and a producer is sought in Europe for the wooden toys. The designers have a large variety of items e.g. educational
wooden toys, backpacks, lamps, rugs, cups, blankets, baby nests etc. The products are sold via distributors in Sweden, France, Belgium, The Netherlands, Spain and the UK.